Thursday, July 6, 2017


Chicago's very own NO I.D., produced 4:44. NO I.D. says Jay-Z approached him about working together, and initially declined. He cited feeling "uninspired" and "didn't think [he] had anything at the time" but talks about researching Quincy Jones as inspiration to begin work with Jay-Z. It is the first time Jay-Z has worked with one producer for an album. No I.D. states he "began to play the samples like I would play an instrument." 

To get inspiration for 4:44, No I.D. pointed to albums such as, What's Going On by Marvin GayeConfessions by UsherThe Blueprint by Jay-Z, Illmatic by Nas, and My Beautiful Dark Twisted Fantasy by Kanye West, saying he "analyzed the mistakes and tried not to make those mistakes. 4:44 was written when Jay-Z woke up one morning at 4:44 AM, and recorded at his house using Beyoncé's mic. - MG Media

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